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Hino Pertahankan Posisi Market Leader Medium Duty Truck  Selama 25 Tahun, Raih 56% Pangsa Pasar di 2025
  15 Januari 2026
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Hino Maintains Position as Market Leader in Medium Duty Trucks for 25 Years, Aims for 56% Market Share in 2025

PT Hino Motors Sales Indonesia (HMSI) has once again proven its consistency as a major player in the national commercial vehicle industry. Throughout the 2025 calendar year, through its Hino 500 Series products, Hino has successfully maintained its position as the market leader in medium-duty trucks for 25 consecutive years, capturing 56% of the market share in this segment.

Amidst the dynamics of the national commercial vehicle market, Hino recorded total sales of 20,517 units throughout 2025. This achievement demonstrates Hino's ability to maintain stable and sustainable business performance, while strengthening its position as a key partner for businesses in various sectors such as logistics, mining, plantations, transportation, and construction.

Hino Indonesia recorded total sales of 20,517 units, contributed by the Hino 500 Series, Hino 300 Series, Hino Bus, and Hino 700 Series, reflecting the strength of Hino's portfolio across all commercial vehicle segments. The largest contribution came from the Hino 500 Series in the medium duty truck segment with sales of 11,710 units and a market share of 56%, up from 55% in the previous year. This result confirms Hino's consistency as a market leader thanks to its proven quality, durability, and reliability (QDR) that has supported its customers' businesses for decades. In the light-duty truck segment, the Hino 300 Series also showed solid performance with sales of 8,712 units and an increase in market share to 21% from the previous 20%, strengthening Hino's position as a key partner in the distribution and logistics sector. Meanwhile, the presence of the Hino 700 Series completes Hino's product lineup to meet customer needs in the heavy-duty truck segment with special operational terrain.

Nationally, the total commercial vehicle market volume in 2025 was recorded at 64,181 units, down 12% from the previous year. Amidst these conditions, Hino managed to strengthen its market share in the light duty and medium duty segments, while maintaining its position as the market leader in medium duty trucks for a quarter of a century in a row.

"We would like to thank all our customers who continue to entrust their business to Hino. It is this trust that has enabled Hino to maintain its position as the market leader in medium-duty trucks for 25 consecutive years. Looking ahead, we are optimistic about 2026 as we continue to strengthen our Total Support commitment, so that customers can run their businesses with greater peace of mind, efficiency, and sustainability," said HMSI Sales & After Sales Director Susilo Darmawan.

This achievement reaffirms Hino's commitment to providing comprehensive business solutions through the Total Support concept, which includes products tailored to customer needs, reliable after-sales service, an extensive network of workshops and spare parts, and long-term operational support. With a strong foundation of trust and a focus on customer needs, Hino is optimistic that it can continue to contribute to national economic growth and the smooth running of its customers' businesses throughout Indonesia.

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